Social Networks, Web 2.0 and Multi-Generational Workforce Centerstage at Second Annual Southern California Knowledge Management Forum in September

LOS ANGELES, Aug. 20 -- For CIOs, Chief Knowledge Officers, researchers and other professionals managing knowledge assets for their organization, the Southern California Knowledge Management Forum (http://bschool.pepperdine.edu/newsevents/kmforum/) will be held September 9-11, 2008 in Malibu, CA, at Pepperdine University (http://bschool.pepperdine.edu/welcome/locations/malibu.html). By managing the processes, information systems, corporate culture, and expertise that exists at all levels and locations of the business, a company can discard processes that don't work, encourage the adoption of those that do, and anticipate, rather than react to, problem situations. The three-day event explores best practices from social networks, Web 2.0 and the multi-generational workforce that are shaping the evolution of knowledge for value creation by such global leaders as Apple, Google, Pratt & Whitney Rocketdyne Inc, Northrop Grumman Corporation, NASA, Fluor Corporation, Xerox and The Walt Disney Company.

The conference program (http://bschool.pepperdine.edu/newsevents/kmforum/schedule.html) will cover these vital topics:

-- How social and communication networks contribute to knowledge sharing and knowledge management

-- Implications of Web 2.0 for enhancing enterprise collaboration opportunities

  -- Obstacles to knowledge sharing across generations
  -- Web 2.0 strategies for increased innovation and productivity

-- Impact of "age diversity" on the workplace and generational commonalities that cut across racial, ethnic, and economic differences

  -- Knowledge mining lessons from the past to secure future success
  -- Project development and execution for knowledge management

Notable keynote speakers (http://bschool.pepperdine.edu/newsevents/kmforum/speakers08.html) include:

-- Randy Adkins, Director, U.S. Air Force Knowledge Management Center of Excellence

  -- Stephen Cranford, Managing Director, PricewaterhouseCoopers
  -- Vijay Koduri, Product Marketing Manager, Google Inc.
  -- Scott Koziol, Higher Education Account Executive, Apple Inc.

-- Dan Nerison, Manager of Knowledge Community Deployment and Performance, Fluor Corporation

-- Christina Ramstein, Director of Intelligence and Collaboration, The Walt Disney Company

-- Tom Soderstrom, Chief Information Officer, NASA-JPL

-- Captain Ralph Soule, Commanding Officer, United States Navy Team Carrier One

Hosted by Pepperdine University's Graziadio School of Business and Management, Second Annual Southern California Knowledge Management Forum will provide comprehensive interactive discussions, case studies and networking opportunities intended to build a community of best practices across industries on knowledge management topics, strategies and innovations.

Visit http://bschool.pepperdine.edu/newsevents/kmforum/ for more information and to register.

About the Graziadio School of Business and Management

Founded on the core values of integrity, stewardship, courage, and compassion, Pepperdine University's Graziadio School of Business and Management (http://bschool.pepperdine.edu/) has been developing values-centered leaders for contemporary business practice since 1969. Our portfolio of fully accredited MBA, Master of Science and bachelor's completion business degree programs provide personalized attention in an intimate setting, emphasis on applied and relevant business practices, and the convenience of six campus locations throughout Southern California. With an alumni network of more than 30,000 business professionals, the Graziadio School delivers superior flexibility, quality of experience and depth of knowledge for professionals continuing their education as full-time students, fully-employed degree recipients and senior executives.

  Contact:
  Douglass Gore, Director of Public Relations
  Phone: (310) 568-5580
  GraziadioPR at pepperdine.edu