Gameloft Releases Brain Challenge for WiiWare

NEW YORK, November 10 -- Gameloft(R), a leading developer and publisher of console and mobile games, announced today the launch of Brain Challenge, an entertaining, complete personal training program designed to boost brain activity and enhance personal growth for Nintendo's downloadable games service: WiiWare(TM). Brain Challenge is the first personal brain trainer game available on Wii(TM) and is one of Gameloft's most critically acclaimed brands. Brain Challenge is available now for 1,000 Wii Points(TM).

Brain Challenge provides a personalized and adaptive brain activity partner who evaluates players' mental abilities in several areas of cognitive function to help identify mental strengths and weaknesses. The innovative title takes full advantage of the Wii Remote(TM) and allows users to answer questions and play balance mini-games by holding the Wii Remote horizontally. Brain Challenge also features several single and multi-player modes that are guaranteed to provide fun for players of all ages.

    
    Game Features:

    - 25 games divided into 5 categories: Memory, Visual, Math, Focus and
    Logic - that works every aspect of your brain.

    - 5 unique stress management mini-games that help players control
    emotions and improve multi-tasking capabilities.

    - 3 multiplayer mini-games to share the fun with up to 3 friends and/or
    family.

    - Two special game modes: Kids & Senior tests - so that absolutely
    everyone can play!

    - The only self-adjusting difficulty system that adapts in real time to
    your results!

    - Create a unique and personalized experience with your brain training
    partner by entering your personal data.

    - Daily follow-ups: Check your daily performance and monitor the overall
    results of your brain activity.

    - Appealing colorful graphics make the Brain Challenge brand more
    attractive than other "dull" brain games.

About Gameloft

Gameloft is a leading international publisher and developer of video games for mobile phones and consoles. Established in 1999, it has emerged as one of the top innovators in its field. The company creates games for mobile handsets equipped with Java, Brew or Symbian technology. The total number of games-enabled handsets is anticipated to exceed four billion units by 2012. Gameloft games are also available to players on WiiWare and Nintendo DS(TM), Microsoft's Xbox LIVE Arcade, Apple's iPod and PCs.

Partnership agreements with leading licensors and sports personalities such as Ubisoft Entertainment, Universal Pictures, ABC, Dreamworks Animations SKG, Endemol, 20th Century Fox, Viacom, Sony Pictures, Touchtone Television, Warner Bros., FifPro, Ferrari, Paris Hilton, Gus Hansen, Kobe Bryant, Derek Jeter, Reggie Bush, Chuck Norris, Jonny Wilkinson or Robinho allow Gameloft to form strong relationships with international brands. In addition to the partnerships, Gameloft owns and operates titles such as Block Breaker Deluxe, Asphalt: Urban GT and New York Nights.

Through agreements with major telephone wireless carriers, handset manufacturers, specialized distributors and its online shop, Gameloft has a distribution network in over 80 plus countries.

Gameloft has worldwide offices in New York, San Francisco, Seattle, Montreal, Mexico, Buenos Aires, Paris, London, Cologne, Milan, Madrid, Lisbon, Copenhagen, Warsaw, Helsinki, Vienna, Bucharest, New Delhi, Seoul, Kuala Lumpur, Beijing, Hong Kong, Singapore, Tokyo and Sydney. Gameloft is listed on Euronext Paris (ISIN: FR0000079600, Bloomberg: GFT FP, Reuters: GLFT.PA)

For more information, visit http://www.gameloft.com

Nintendo trademarks are used under license. WiiWare is available only through the Wii console.