Gamelofts The Oregon TrailR Wins Best Casual Mobil
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Gamelofts The Oregon TrailR Wins Best Casual Mobile Game at Spike TVs Video Game Awards

Gamelofts The Oregon TrailR Wins Best Casual Mobile Game at Spike TVs Video Game Awards
Monday December 15, 2008 20:10:01

Gameloft's "The Oregon Trail(R)" Wins "Best Casual Mobile Game" at Spike TV's Video Game Awards

Iconic Game Braves the Journey Onto Handsets and Wins Big

NEW YORK, December 15 -- Gameloft, a leading developer and publisher of video games on mobile, phones and consoles, won "Best Casual Mobile Game of 2008" for its hit mobile title, The Oregon Trail at Spike TV's Video Game Awards (VGAs). The awards honor the best mobile, computer and video games of the year. Nominees and winners are chosen by a panel of judges comprised of journalists within the gaming industry. The winners were announced live today at the VGA awards ceremony in Culver City, California.

"We are honored to win this coveted award and pleased that The Oregon Trail game continues to excite new audiences on the mobile platform," explains Gonzague de Vallois, senior vice president of publishing, Gameloft. "The Oregon Trail is one of our best selling titles and we are proud to see how players are engaged with its nostalgic, fun and casual game play."

"We're extremely pleased by this award. Gameloft has done a great job recreating the Oregon Trail experience on mobile platforms," said David Bass, General Manager of The Learning Company, a division of Houghton Mifflin Harcourt Publishing. "The immense popularity of this mobile game confirms our belief that The Oregon Trail continues to be a strong brand with universal appeal, more than 30 years after it was originally conceived."

The mobile title remains true to the original version of The Oregon Trail, which is still published by The Learning Company(R), while also offering brand new features and gameplay innovations. The game allows players to serve as wagon leader and make strategic decisions to ensure the safety of their party along the perilous trail. The Oregon Trail is available across most US carriers. To check the game's availability with your carrier, text "WAGON" to 82174 on your mobile phone.

To learn more about the awards visit: http://www.vga.spike.com

About Gameloft

Gameloft is a leading international publisher and developer of video games for mobile phones and consoles. Established in 1999, it has emerged as one of the top innovators in its field. The company creates games for mobile handsets equipped with Java, Brew or Symbian technology. The total number of games-enabled handsets is anticipated to exceed four billion units by 2012. Gameloft games are also available to players on WiiWare and DS, Microsoft's Xbox LIVE Arcade, Apple's iPod, iTouch and iPhones, and PCs.

Partnership agreements with leading licensors and sports personalities such as Ubisoft Entertainment, Universal Pictures, ABC, Dreamworks Animations SKG, Endemol, 20th Century Fox, Viacom, Sony Pictures, Touchtone Television, Warner Bros., FifPro, Ferrari, Paris Hilton, Gus Hansen, Kobe Bryant, Derek Jeter, Reggie Bush, Chuck Norris, Jonny Wilkinson or Robinho allow Gameloft to form strong relationships with international brands. In addition to the partnerships, Gameloft owns and operates titles such as Block Breaker Deluxe, Asphalt: Urban GT and New York Nights.

Through agreements with major telephone wireless carriers, handset manufacturers, specialized distributors and its online shop, Gameloft has a distribution network in over 80 plus countries.

Gameloft has worldwide offices in New York, San Francisco, Seattle, Montreal, Mexico, Buenos Aires, Bogota, Sao Paulo, Santiago Paris, London, Cologne, Milan, Madrid, Lisbon, Copenhagen, Warsaw, Helsinki, Vienna, Bucharest, New Delhi, Seoul, Kuala Lumpur, Jakarta, Beijing, Hong Kong, Singapore, Tokyo and Sydney. Gameloft is listed on Euronext Paris (ISIN: FR0000079600, Bloomberg: GFT FP, Reuters: GLFT.PA)

About The Learning Company

The Learning Company (TLC) is a leading publisher of interactive educational software for homes and schools worldwide. TLC develops and publishes some of the all-time best-selling education brands, including The Oregon Trail(R), Reader Rabbit(R), Carmen Sandiego(R) and Kid Pix(R). TLC has also partnered with Nickelodeon, Dr. Seuss Enterprises, Marc Brown Studios, Warner Bros. and others to create award-winning educational software titles featuring some of the most recognizable kids' brands and properties, including SpongeBob SquarePants(R), The Cat In the Hat, Arthur(R) and Scooby-Doo(TM). The Learning Company is a division of Riverdeep Inc., a Limited Liability Company, a wholly-owned subsidiary of Houghton Mifflin Harcourt Publishers Inc.

For more information, visit http://www.gameloft.com





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