US Auto Parts, Leading Internet Retailer, Uses Tableau Data Visualization Software to Reveal Critical Trends in Real-Time

Company now provides greater visibility across the organization into key metrics and responds more quickly to changing trends

SEATTLE, March 11 -- Tableau Software (http://www.tableausoftware.com/), the global leader in fast analytics and data visualization software (http://www.tableausoftware.com/data-visualization-software), today announced that US Auto Parts has deployed the Tableau product suite throughout the company to analyze product sales, profitability, pricing, email marketing and fulfillment. US Auto Parts, a leading Internet retailer of aftermarket auto parts, sells more than 700,000 stock keeping units (SKUs) across more than 4,000 auto part categories through a network of Web sites, eBay and a call center.

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"Previously, there was a lack of visibility at the granularity needed to effectively manage the business, and putting together the data needed was a laborious task that often required IT involvement," recalled US Auto Parts Vice President of Business Analytics, Sarah Gustafson. Now that US Auto Parts has purchased Tableau's software to organize, manage and visualize its data, Gustafson continued, "We have standardized key metrics and have much greater visibility into these metrics throughout the organization. We're able to respond more quickly to trends in the business."

Added Gustafson, "Tableau has saved hours and hours of time pulling and manipulating data so we can focus more time on the activities that really matter - analyzing the data and serving up discoveries and recommendations to move the business forward." Gustafson said that the evidence for the company's return on investment with Tableau rests in the time saved, insight gained and speed of response to trends in the business.

Award-winning Tableau Desktop (http://www.tableausoftware.com/products/desktop) data visualization software connects directly to data sources allowing people to understand complex relationships through engaging and easy-to-understand reports, business dashboards and visualizations. Award-winning Tableau Server (http://www.tableausoftware.com/products/server) extends the functionality of Desktop to the Web, enabling entire organizations to share, discover and participate with their data via a Web browser.

"Like many Internet retailers, US Auto Parts has a deep need for analytics that the business team can control and serve themselves," said Christian Chabot (http://www.tableausoftware.com/christian-chabot), Tableau's CEO. "With Tableau, US Auto Parts is changing how the company operates by giving people the information they need to understand trends in real-time. And they're doing this without the delays and overhead of traditional IT-centric business intelligence software."

About Tableau Software

Tableau Software, a privately held company based in Seattle, is the leading provider of fast analytics and data visualization software. Its award-winning data analysis products can be downloaded at http://www.tableausoftware.com/trial and enable anyone to create interactive data visualizations, business dashboards and visual analytics quickly and easily. Visit http://www.tableausoftware.com/.

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